>Date: Friday, October 12
Time: 10:00 AM – 4:00 PM
Place: Mid-Hudson Library System, Poughkeepsie
Cost: $60 for non-MHLS libraries
Peggy Barber was formerly the Associate Executive Director for Communication for the American Library Association (ALA). She established the ALA Public Information Office, Public Programs Office and the ALA Graphics program, including the widely known “Celebrity Read” poster series. She worked to implement the universal library logo that appears on streets and roads across the country. Her current work as a consultant is focused on marketing and communication support for libraries.
Register now for what promises to be a valuable day! Participants will learn techniques for:
· Word-of-mouth marketing
· Promoting databases
· Delivering the message